Islamabad, Mar 24, 2025: Apple is reportedly developing an Apple Watch with a built-in camera, aiming to enhance its artificial intelligence (AI) capabilities.
According to Bloomberg’s Mark Gurman, the company is targeting a 2027 release, which could mark a major advancement in wearable technology.
Apple is actively experimenting with different camera placements for both the standard Apple Watch Series and the rugged Ultra model.
For the standard variant, the camera might be integrated into the display, similar to how front-facing cameras function on iPhones.
Meanwhile, the Ultra model may feature a camera positioned near the digital crown and side button, a strategic location that offers more space and allows for better object scanning.
This innovation aligns with Apple’s broader AI-driven initiatives.
The company introduced Apple Intelligence in iOS 18.1, featuring tools like Visual Intelligence, which enables real-time object and landmark recognition.
A camera-equipped Apple Watch could further enhance these functionalities, offering improved object identification and augmented reality support, making interactions with the surroundings more intuitive.
Rumors about a camera-enabled Apple Watch are not new. Speculation dates back to 2015 when reports suggested Apple was working on a second-generation smartwatch with a FaceTime camera embedded in the top bezel.
However, AI technology was still in its early stages at the time, and people primarily believed the focus was on video calls.
With AI now at the core of Apple’s product strategy, a built-in camera could serve a broader purpose beyond just communication.
Read More:
NCERT Alert: Critical Security Flaws Threaten Industrial Systems
Apple does not limit its AI advancements to the Apple Watch.
The company is also developing next-generation AirPods with built-in infrared cameras, set for a potential 2026 launch.
This move underscores Apple’s commitment to expanding its in-house AI capabilities, reducing reliance on external providers such as OpenAI and Google.
The company sees its Visual Intelligence platform as a key component of its future ecosystem, integrating AI-powered features across its devices, including smartwatches, AirPods, and more.
Despite a recent leadership shake-up within Apple’s AI division, the development of these advanced products appears to be on track.
