Lahore, August 13, 2025 – Cheezious, Pakistan’s leading food brand, celebrated the country’s 78th Independence Day with an exclusive internal event at its Head Office. Held under the patriotic theme “Dil Se Cheezious, Dil Se Pakistani,” the celebration was graced by CEO Imran Ijaz along with notable personalities, honoring Pakistan’s rich heritage and values.
“Independence Day is not just a date on the calendar; it’s a reminder of who we are and what we stand for as Pakistanis,” said Imran Ijaz, CEO of Cheezious. “As a homegrown brand, we take pride in serving from the heart, celebrating our heritage, and giving back to the community. ‘Dil Se Cheezious, Dil Se Pakistani’ is more than a theme — it’s our way of life.”
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The event featured a flag-hoisting ceremony, motivational speeches, and a reflection on Cheezious’ journey as a proudly Pakistani brand. It encouraged employee engagement, unity, and national pride, while reaffirming the brand’s dedication to quality, innovation, and social responsibility — bringing “Cheezy Khushiyan” to communities across the nation.
