Islamabad, Feb 6: The Pakistan Super League (PSL) has long been a source of excitement for cricket fans, especially with the anticipation surrounding its 10th edition. As part of the celebrations, the Pakistan Cricket Board (PCB) promised a unique and memorable logo design to mark a decade of the tournament’s success. However, when the logo was finally revealed, the reaction from fans was less than enthusiastic.
The design, featuring a bold green “X,” appeared simplistic and unoriginal. Some fans even pointed out its striking resemblance to the “X” logo of Elon Musk’s rebranded Twitter. The criticism didn’t stop there soon after the logo’s unveiling, sharp-eyed social media users discovered that the design was eerily similar to a free graphic available on Freepik, a popular online resource for stock images.
The revelation that the PSL 10 logo was essentially a modified free template has left many questioning the PCB’s approach to such an important milestone in the league’s history. A decade of PSL’s cricketing excellence deserved a logo that reflected its growth, legacy, and the global reach it has achieved. Instead, the logo feels like a rushed, uninspired attempt with little thought put into it.
This is not the first time the PCB has been criticized for a lack of creativity. The board has faced criticism over underwhelming event setups and questionable marketing campaigns in the past. The PSL 10 logo has only added fuel to this ongoing debate about the board’s commitment to excellence and innovation.
As the PSL 10 season draws closer, fans are hoping the PCB will put more thought and effort into the upcoming anthem and other key elements of the tournament. After all, the PSL has grown into a significant cricketing event, and its loyal fans deserve more than just a generic logo.
