Islamabad, Dec 26: Pakistan and Coca-Cola İçecek (CCI) have joined hands in a bid to boost foreign investment and expand business opportunities within the country. This collaboration was the focal point of a recent meeting between Kareem Yahi, CEO of CCI, and Abdul Aleem Khan, the Federal Minister for Board of Investment, Privatization, and Communications.
The discussion centered on various investment-related issues, with a particular emphasis on promoting business growth in Pakistan. Yahi expressed confidence in taking advantage of the opportunities available in the country, underlining Coca-Cola İçecek’s commitment to increasing its investment in Pakistan.
Minister Khan highlighted Pakistan’s vast potential, pointing to its population of 240 million people as a prime reason for investors to tap into the market. He stressed that such a large consumer base could benefit both domestic and foreign investors, providing a favorable environment for business expansion.
In his remarks, the Federal Minister emphasized the government’s efforts to ensure that investors receive attractive returns, which would foster sustainable development, increase employment, and positively impact various sectors. He assured Yahi of continuous support and a conducive environment for foreign investments.
Khan also took the opportunity to underline the improvements made in Pakistan’s economic landscape, citing the government’s steps to reduce inflation as a major factor in enhancing the investment climate. He said that these positive developments would lead to future business growth and better annual economic performance.
Further, Khan pointed to Pakistan’s youthful population as an important consideration for investors, stressing the need to align business strategies with the entrepreneurial spirit of the younger generation. He also expressed the government’s commitment to ensuring that Turkish business interests, such as CCI, receive special cooperation and support in Pakistan.
The meeting concluded with an agreement to maintain open channels of communication, with both parties committed to enhancing investment relations for the long-term economic prosperity of Pakistan.
