Islamabad, Jan 5: Pakistan’s sports goods industry has experienced significant growth in its export sector, with shipments to China rising by 6.68% to reach $10.7 million in 2024. This growth is attributed to the enhanced Pakistan-China economic cooperation under the China-Pakistan Economic Corridor (CPEC) framework.
Key Factors Driving Growth
The Special Investment Facilitation Council (SIFC) has played a vital role in strengthening Pakistan’s sports manufacturing sector.
The council’s efforts have facilitated international market access and promoted technological advancement, particularly in producing footballs, basketballs, and volleyballs.
These products have gained recognition in international markets, especially with the growing popularity of basketball and volleyball in Chinese schools and professional leagues, opening new opportunities for Pakistani manufacturers.
Collaborative Growth and Technological Advancements
China has emerged as a crucial market for Pakistan’s sports equipment, driven by demand in preparation for major sporting events. The integration of Chinese technology and trade networks has helped modernize Pakistan’s sports goods manufacturing, resulting in improved product quality.
This collaboration has facilitated knowledge exchange, which has further enhanced the industry’s competitiveness in international markets.
The CPEC partnership has also streamlined market access and improved trade logistics, enabling Pakistani manufacturers to meet Chinese market standards and secure a stronger foothold in the region’s sports goods sector.
