Islamabad, Jan 28: In a strategic move to challenge Elon Musk’s Starlink satellite internet service, Safaricom, Kenya’s leading telecommunications company, has unveiled an ambitious plan to launch its own subsea cable initiative aimed at providing high-speed internet access across the African continent.
This new project, which focuses on expanding internet connectivity, aims to revolutionize the way African nations access the web, particularly in underserved and remote areas.
Safaricom’s subsea cable will enhance internet access by connecting key coastal cities in Kenya, such as Mombasa, to international data hubs. The company plans to build out the infrastructure needed to create a robust network, tapping into the growing demand for internet services in Africa. 
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This new subsea cable is part of a broader regional strategy to meet the surging demand for internet bandwidth, driven by Africa’s expanding digital economy and increasing internet usage.
The subsea cable initiative will not only compete with Musk’s Starlink, which operates via low Earth orbit (LEO) satellites but will also offer a more stable and reliable alternative for users who struggle with the intermittent connectivity issues often associated with satellite-based services. Safaricom’s initiative is expected to provide faster and more affordable internet services, especially in rural and underserved areas, a major advantage over satellite internet services.
As the African market continues to grow, internet service providers are vying for dominance, and Safaricom’s project positions the company as a strong contender in this race. The subsea cable initiative also opens up opportunities for global businesses and investors seeking reliable internet infrastructure in the region.
Safaricom has expressed its commitment to facilitating economic growth by making the internet more accessible.
The project will transform access to the digital economy and foster innovation in sectors like education, healthcare, and agriculture.
Safaricom’s bold move, combining high-capacity subsea cables and innovative network solutions, will redefine internet connectivity across Africa.
It presents a competitive challenge to Elon Musk’s Starlink, showcasing the evolving rivalry between terrestrial and satellite-based internet services in emerging markets.
