Islamabad, Jan 6: Samsung Display has unveiled its fourth-generation quantum dot (QD)-OLED TV panels, which promise to set a new standard for OLED technology with an impressive peak brightness of 4,000 nits. This significant upgrade from the previous generation’s 3,000 nits strengthens Samsung’s dominance in OLED panel manufacturing.
The enhanced brightness is attributed to advancements in panel-driving technology and the use of new organic materials. Unlike LG Display’s WOLED panels, which utilize white sub-pixels, Samsung’s QD-OLED technology achieves superior brightness and color purity by relying on red, green, and blue sub-pixels.
In addition to the improved QD-OLED panels, Samsung Display is set to showcase innovative rollable and foldable displays at CES 2025 in Las Vegas. These flexible displays, including a 5-inch rollable display for smartphones and an 18-inch foldable panel, demonstrate the company’s commitment to revolutionizing user experiences through versatile and immersive devices.
One of the standout features of the new QD-OLED panels is their 30% increase in brightness, making them among the brightest OLED displays available. At CES 2025, Samsung will present a 77-inch prototype TV featuring this next-generation panel, accompanied by an immersive media art installation, “QD Jungle,” which uses the panel’s vivid colors and brightness to create a lifelike forest experience. However, consumer models will likely have slightly lower brightness than the prototype.
Samsung Display is also expanding the reach of its QD-OLED technology into the monitor market, introducing panels ranging from 27 to 49 inches. These panels are designed for a wide range of applications, including gaming, productivity, and content creation, and will be featured in Samsung’s Odyssey and Smart Monitor series.With these groundbreaking innovations, Samsung continues to push the boundaries of display technology, offering brighter and more vivid panels for TVs, smartphones, and beyond.
